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2025-09-16 08:09:21 - Translate -

Film Soundtracks: How Studios Choose Movie Music
Major studios now treat a film’s songs as promotional assets as much as artistic elements. A well-placed single can lift soundtrack sales, boost radio and video exposure, and even drive ticket sales for the movie itself. Who chooses the music varies. Directors often set the musical tone, but powerful producers and studio executives frequently influence song selections to serve marketing...

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2025-09-16 07:42:58 - Translate -

RealNetworks Mobile Music: Vodafone Partnership Expands
RealNetworks Expands Mobile Music Presence Through Strategic Vodafone Partnership In a significant move to strengthen its position in the mobile music market, RealNetworks has established a partnership with Vodafone, one of Europe's leading wireless carriers. This agreement follows just a day after Napster announced its collaboration with Motorola to power music services on ROKR handsets. The...

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